GOinfluencer’s mission to bridge the gap between brands and Influencers through its revolutionary GOinfluencer Suite
Google and Facebook advertisements account for 99% of the digital ad space. With the restrictions on crypto advertisements for the past couple of years, fintechs and cryptocurrencies have suffered a massive blow to their marketing campaigns. In the search for an alternative course of action, these companies stumbled upon the nascent, Influencer Marketing. The once nurturing avenue has now become one of the fastest and the most explosive fields of marketing. With a following of millions, influencers have now become the go-to place for consumers. They have loyalty and trust from their audience, which makes influencer marketing the perfect marketing avenue to endorse the right products to the right audience.
Looking at these benefits, the cryptocurrencies and fintechs started reaching out to these key opinion leaders for their marketing needs. But as with every marketing stream, influencer marketing also has its own set of challenges, such as, choosing the right influencer, getting in touch with these influencers, managing within the allocated budget, low discovery rates and conversions etc. This is where GOinfluencer bridges the gap between influencers and brands. With the AI and ML powered dashboard, the GOinfluencer Suite will revolutionise the world of marketing. The Suite will not only assist brands to run marketing campaigns as easily as Google/Facebook marketing campaigns, but it will also be much more cost efficient and with much better targeting.
The Suite is created in such a way that it will satiate both the brands and the influencers. Brands will be able to achieve best results in the market, as it will not only connect brands with influencers, but it will let the brands choose the right set of influencers, which would help them reach their niche audience. It will also allow the brands to select their choice of influencers within their budget point.
Not only that, the Suite will also cater the influencers with just as much freedom as the brands. The automated platform would guide the influencers on the right path with data-driven features such as comparison and competition analysis, click rate analysis and ranking based on their performance. This will allow the influencers, no matter their following, to choose the projects which would help them with their growth while maintaining a loyal following.
The key features which will make GOinfluencer stand out from the rest are:
● Automated Dashboard: The fully automated platform will give brands full access to the marketing features of the dashboard at an affordable price point.
● Budget Friendly: Performance with an exceptionally low budget makes GOinfluencer different. The platform will run campaigns that generate results with CPC and CPE below $1.
● Inclusive of Competition: The platform will provide access to competitors who manually shortlist and connect influencers with brands. It will show them a comparative analysis and guide them towards their goals and eliminate the sense of competition.
● Niche Audience: The platform will be able to connect brands to its target audience through the right set of influencers.
The start to this journey of revolutionizing the process of marketing has been nothing short of incredible for GOinfluencer. In just two months of being operational, GOinfluencer has already been working with 30+ crypto projects and has managed campaigns with a cumulative budget of approximately $50,000. It is one of the very few products which has achieved exceptional results through influencer marketing in the crypto sphere.
